Client Work
New Yorkers Against Gun Violence
In response to the COVID-19 lockdown of 2020, Manimal partnered with New Yorkers Against Gun Violence (NYAGV) to transform their annual gala into innovative virtual events from 2020-2024.
This project involved creating a comprehensive digital experience that encompassed various elements such as designing a new Corporate Brand ID, implementing a targeted social media marketing campaign, developing two websites, and producing a compelling two-hour virtual presentation. Since then, I’ve spent the past three impactful years partnering with NYAGV to help eradicate gun violence through education and community engagement. Our collaboration spans various channels, contributing to NYAGV’s mission in powerful ways. I’m proud to be a part of NYAGV’s journey towards a safer and more informed New York.
Project summary :
Corporate Brand ID: I started by crafting a new Corporate Brand ID for New Yorkers Against Gun Violence. This involved refreshing their visual identity, including a modernized logo, color palette, typography, and overall brand guidelines. The updated brand elements aimed to reflect the organization’s mission, values, and commitment to addressing gun violence issues.
Social Media Management: Manimal Studios helped take the reins of NYAGV’s social media channels, infusing them with compelling narratives, impactful visuals, and engaging content. By strategically aligning the content with the organization’s goals, we succeeded in fostering a vibrant online community dedicated to the cause.
Web Development: I played a pivotal role in shaping the front-end of two NYAGV websites, ensuring seamless user experiences and intuitive navigation. My designs emphasized accessibility and user engagement, effectively conveying NYAGV’s message to a broader audience.
Virtual Fundraising Galas: Amidst the challenges of the pandemic, I produced three long-form virtual fundraising gala videos. These immersive experiences not only captured the essence of NYAGV’s mission but also fostered donor engagement and support during critical times.
Short-Form Videos and Digital Graphics: I’m currently tasked with delivering impactful short-form videos and digital graphics, creating a visually cohesive brand identity for NYAGV. These assets are deployed across various campaigns, amplifying the organization’s message across diverse platforms.
2023 Annual Gala Benefit
Client Details
New Yorkers Against Gun Violence
Services Provided
Videography Video EditingPhotography Graphic DesignWeb Development